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Even though WordPress is the most popular and powerful platform it becomes stand as point of frustrations. One of the most common technical issues that make the end users overwhelmed understands the admin panel. Webmaster and developer feel annoying when they install lots of codes and plugins and they face lots of error and bug in the system but fail to find any solution of them. The problems are actually evolved from unknown PHP database.

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Fortunately you are not alone in the vast community of WP. Your superiors have faced similar problems previously and they found the solutions and shared as well for others. We are going to make you familiar with some of the problems and their effective solution.

1. 500 Internal Server Error It is the most irritating problem that usually faced by beginners and we are supposed to fix this for fresher’s.
   • Source of Error
     Main cause of this problem is corrupted .htaccess file. Some other causes of this problem may faulty installation, conflicting plugins or PHP memory limit. To identify it check the site’s error_log , you can get access fully by changing the code into wp-config.php following the same…define(‘WP_DEBUG’, false); to define(‘WP_DEBUG’, true);
   • Solution
     As because the .htaccess file is source of error, locate the file from root directory and rename it. If the error still shows up the deactivate plugins or increase the memory limit of PHP.
2. Admin Password is Lost & Email Retrieval Is Not Functioning Sometime you may fail to remember your last password thus you are unable to enter your dashboard. In that case you need to try the feature “Lost your password?” to create a new password but it also fails sometimes.
   • Cause of the Issue
     It is quite full of mystery. Sometimes it happens due to integrating inappropriate codes or plugins which are tried to change the admin sections or if the site is hacked.You can fix this by applying two methods on FTP and phpMyAdmin
   • From FTP Step 1: Login to FTP and go to /wp-content/themes/(youractivetheme), open  functions.php file.Step 2: Add wp_set_password(‘YourNewPassword’,1); in the file right after <?php Change YourNewPassword and saveStep 3: Upload the file to FTP
   • Through PhpMyAdmin Step 1 : Login cpanel and open PhpMyAdmin, then choose website database.Step 2: Click on table wp_users and find usernameStep 3: Password can be edit or change in this step. Then make sure that all passwords in WordPress are secured with MD5 encryption.Step 4: Click GO
3. WordPress admin dashboard is not displaying properly The Admin dashboard is not showing CSS. The links are not properly organized. We have two effective solutions of this.
   • Solution 1: Proxy & Firewall
     If your internet is connected with proxy or firewall the connection blocks CSS file sometimes. So to solve the problem you need to clear your proxy or firewall cookies and cache, and press Ctrl + F5 to refresh your page.
   • Solution 2: Upgrade/Deactivate WordPress Plugins
     If you have any WordPress plugins installed for the admin menu such as ‘Admin Drop Down Menu’ plugin or ‘Lighter Menus’ plugin, upgrade it. If it doesn’t work, try to deactivate it.

    

4. WordPress blog and admin Is showing blank page
   These types of problems usually happen after the installation of new theme or upgrading any part of old theme. If the admin login page and the blog section is showing blank page you will not able to access the dashboard.
   • Solution 1
     If you rename the currently installed theme via FTP it actually forces WordPress to choose the default theme active and you will able to access WordPress wp-admin in this way.Rename current installed theme folder. For example: “twentytwenty” to “twentytwenty-temp”.>Login to your WordPress wp-admin.>Check if your theme is compatible with your version of WordPress.>Check if your theme contains coding which can’t be executed.
   • Solution 2  >Navigate to the wp-contents directory via FTP.>Rename plugins folder to “plugins-temp”.>Create a new folder called “plugins” at wp-contents.>Try to login to your WordPress wp-admin.

     >Move your plugin from “plugins-temp” to “plugin” and activate them one by one.

     >Check and replace any plugin which is not compatible with current version of WordPress.

5. You are not authorized to view this page (403 error)
   Often you may find an error message that “You are not authorized to view this page (403 error)” usually after inserting the username and password in the WordPress admin login page.
   • Possible Solution If your blog is hosted on a Windows server, this could be an error with Directory Indexes.>Login to the Control Panel.>Click on Web Options.>Go to Directory Indexes section.

     >Add index.php to the Directory Indexes.

Final Words
To be frank having issues with WordPress could be a source of frustration it may consume countless hours for troubleshooting. Keep patience and follow the following ways. We are coming soon with new more similar problems and their solution.

The platform of WordPress is supported by enormous community around the world due to the presence of seemingly infinite resources. There are millions of themes are out there to choose from. The novice WordPress user usually feel puzzled while selecting a suitable theme for their blog or website. As because tons of free and premium WP themes are available on web thus selecting one of them makes the developer and webmaster bit overwhelmed.

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We know it can be exhausting so we compiled a few tips to make choosing a WordPress theme less intimidating.

1. Free Vs. Premium WordPress Theme
   Free themes are generally coded poorly and they may not suitable for professional use. So price could an indicator that exactly shows how powerful your selected theme is. However, recently some developers provide premium themes for free to get attention of potential clients and for marketing purpose as well. We have tried to list down some positive and negative side of both free and premium themes here.
2. Advantage of Using Premium Themes
   • Updated
     Premium themes are usually updated regularly to make them compatible with latest web technologies. The owner of such themes is more concern about making them improved to meet the needs of security issue with content management.
   • Uniqueness
     Free themes are available for all it might happen that millions of websites are created on same theme and using the same for your website may harm your professionalism and you may lose trustworthiness as authority over your niche.
   • Easy Documentation
     Premium themes generally come with details menu of use them efficiently but free themes lack such kinds of documentation.
   • Customer support
     Premium themes usually sever premium support and free themes provide poo customer support or they sometimes need extra charge for the extra support which may not be always economical.
   • Attribute Links
     Free themes require showing author name in the footer whereas premium theme does not contain such type of boring non-professional attribute.

Some Of The Negative Side of Premium Themes

• High Price
  You need have substantial amount of budget for using premium themes since they cost $50 to $200.
• Complex Admin Panel
  Premium themes contains custom admin panel which may feel as complex to novice user. So such types of themes require professional management and extra cost as well.
• Unnecessary Features
  Developers want to furnish premium themes with the highest number of features and full fill the themes with tons of plugins and extra skins. This may be unwanted to many users even though they looks gorgeous with those features.
• Speed issue: Light Vs. Heavy Featured Themes
  Optimizing speed of website is crucial for managing bounce rate and gaining highest success with traffic. Speed is considered as parameter of ranking any website by Google therefore we unable to ignore this at all.
• Too Much Features Makes the Site Heavy
  Building themes with gorgeous sliders and plugins makes it heavy and the sites takes longer time which a website makes 50 requests for loading java script.
• Large Content
  Too much background image and video content on the same page makes the page heavy and you don’t expect them to load instantly.
• Poor Coding
  Poorly coded websites preform bad than clean coded sites. Poor coding includes injecting inline CSS and integrating large images and using obsolete codes not compatible with modern browsers and devices.
• Design And. User Experience
  It is well known to all that design of website is the central point of attraction and it actually spell the visitors and covert them finally. Design must be relevant to brand and must be eye-catching.For finding websites with good design no need to wander here and there you can go through WpMania it is quite rich in collection. However there is other good one like ThemeForest. Takes some times to justify the demo of each theme and if you feel comfortable and suitable any of them for your niche then that will be your best one. Choose the most fluid theme that is most user friendly according to your assessment.
• Responsiveness
  On an average 30% of the traffic of any website comes from mobile visitors so optimizing website for mobile and tablets along with desktop and laptop is mandatory. Most WordPress themes are already responsive by default. But there are still sellers who are selling fixed width layouts that are not mobile friendly at all. Make sure that the theme you are choosing for your website is mobile friendly. Premium themes are designed with responsive framework and they adopts smoothly with screen with different size and response smartly with any platform. You will find some responsive theme hare..
•  Search Engine Optimization
  Many free theme authors does not take proper care for maintaining SEO, like they lack of header and alt tags, duplicate content and dynamic url error. Premium themes usually have much more integration of semantic codes, tags, and clean HTML codes to ensure proper indexing by Google.
• Ease Of Customization
  Customization option of any theme let you modify o change the look and feel of your website as well it help to yield a site that best represent your brand. Some plugins like visual page composer has simple interface to build complex website without applying any code. Check the admin panel of any given theme to make sure that each section is working well.
• Security
  There are many factors that affect the security issue of any website like password, plugins, hosting. Before you make your mind to buy any theme you must check reviews of current user and the theme must be from a trustworthy developer. Themeforest and other community websites offer review option for the users. The transparency of this site reveals truth about the themes. If a theme has a security loophole, then customers have probably picked up on it and flagged it in their reviews for future customers.

Final Words
Now you have enough knowledge about the criteria of themes available out there and you have to think wisely before your start your journey. There are plenty of free WordPress themes available with new ones being released on a daily basis. But you have to make your decision either you will go for the free staff or you will use the premium themes with best quality and premium customer support. We recommended to justify WpMania, we believe we are highly professional to serve the best in market.

WordPress is considered as the most powerful content management system presently among developers and webmasters due to the presence of versatile environment and lot of custom plugins. The interface of the WordPress is so flexible that anyone can easily plays with the features even without knowing any code. And this is the negative site of WordPress since it can spoil a well-organized custom theme. In this article you will find some code snippets which are used by experienced developer to prevent such time of phenomenon. You can use theses for any projects however they are recommended for professional custom theme development.

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• Disable The Plugins And Theme Editor
  Custom theme or plugins is easily accessible through dashboard. So anyone can mess up with the themes option with realizing the result and it can totally destroy the visual and functionality of a site. This is also considered insecure for and your website would be vulnerable to hacker. You can disable this by simply adding the following snippet to wp-config.php file. The will also disable the plugin editor.define( 'DISALLOW_FILE_EDIT', true );
• Limit The Visual And Text Editor
  WYSIWYG editor supports modifying different option of a custom theme by default. So if the option is overwritten by your clients like text colors, fronts size and more it will end to an ugly outlook.  So don’t left the option useable for your clients since it is not even necessary. To keep site safe, it is recommended to disable the entire visual editor.
• Disabling The Visual Editor
  You can integrate the following snippet to functions.php file and the tab to toggle the WYSIWYG editor will disappear.functionwpmania_disable_visual_editor(){
// add logic here if you want to permit it selectively    return false;
}
add_filter('user_can_richedit' , 'wpmania_disable_visual_editor', 50);
• Removing Bold And Italic Quick tags From The Text Editor
  By default the text editor has quick tag button which let the user edit selected portion of text with wrap like <strong> and <em> tags. You can add the code mentioned below in the functions.php file. In this way your client will not able to play with them.# Removes bold and italic quicktags from text editorfunction wpmania_quicktags_settings( $qtInit  ) {
//To disable ALL butons it must be set to "," (not "")
$qtInit['buttons'] = 'more,';    return $qtInit;
}
add_filter('quicktags_settings', 'wpmania_quicktags_settings');Doing the above mention task disable the working with italicize an entire article but still there is a chance of write mark up by hand.
• Disabling Buttons On The Visual Editor
  Usually the visual editor is enabled for the authors who used to deal with the long post and they need to add subheading for their post. For this cases You can set custom classes for subsections and certainly other buttons should be disabledThe TinyMCE editor is delicate because you need to find out the code refers to the buttons. The most tricky button is “kitchen sink” which toggle in second row and it should be removed. The under mention code could be used to disable the option.# Remove visual editor buttons
function wpmania_tinymce_buttons($buttons)
{
# Remove the text color selector
$remove = array('wp_adv'); //Add other button names to this array
# Find the array key and then unset
return array_diff($buttons,$remove);
}
add_filter(
'mce_buttons',
'wpmania_tinymce_buttons'
);You can easily figure out the code by its class begins with mce-i-, by following it you would put the array above.
• Remove The “Add Media” Button
  This buttons appear with custom post but it has wide range of function and sometimes it is inappropriate to add irrelevant image with post. It is easy to manage images by integrating them into the template but managing photos with the Add media buttons is quite hard for developer. Images uploaded with this buttons also spoil the orientation of text adherent to them. So it is better to remove the button by using the following code.# Remove media buttonsfunction wpmania_remove_add_media(){
# do this conditionally if you want to be more selective
remove_action( 'media_buttons', 'media_buttons' );
}
add_action('admin_head', 'wpmania_remove_add_media');It is allowed to add logic before the remove_action() to remove only the media button for specific post.
• Disable Theme Customizer Options
  The parent themes are usually modified according to need and child theme my not need to have any change so it not necessary to offer customization for the child theme. Clients may herm the theme features through this option. WordPress theme customizer API makes it easy to get rid of them by adding the following snippet to your theme’s functions.php file.# Remove customizer options.function wpmania_remove_customizer_options( $wp_customize ) {
// $wp_customize->remove_section( 'static_front_page' );
// $wp_customize->remove_section( 'title_tagline' );
$wp_customize->remove_section( 'colors' );
$wp_customize->remove_section( 'header_image' );
$wp_customize->remove_section( 'background_image' );
// $wp_customize->remove_section( 'nav' );
// $wp_customize->remove_section( 'themes' );
// $wp_customize->remove_section( 'featured_content' );
// $wp_customize->remove_panel( 'widgets' );
}
add_action( 'customize_register','wpmania_remove_customizer_options',30);Every line of the snippet is connected to individual customization you need to uncomment to disable any of them.
• Hide Unused Dashboard Menu Items
  Every website is different in purpose, suppose post menu item is unnecessary for a site without blog. Appearance of unnecessary buttons makes too much confusion and you can remove it by adding the following snippet.function wpmania_custom_menu_page_removing() {
// remove_menu_page( 'index.php' ); //Dashboard
// remove_menu_page( 'jetpack' ); //Jetpack*
remove_menu_page( 'edit.php' ); //Posts
remove_menu_page( 'upload.php' ); //Media
// remove_menu_page( 'edit.php?post_type=page' ); //Pages
remove_menu_page( 'edit-comments.php' ); //Comments
// remove_menu_page( 'themes.php' ); //Appearance
// remove_menu_page( 'plugins.php' ); //Plugins
// remove_menu_page( 'users.php' ); //Users
// remove_menu_page( 'tools.php' ); //Tools
// remove_menu_page( 'options-general.php' ); //Settings
}
add_action( 'admin_menu', 'wpmania_custom_menu_page_removing' );Each line related to a specific menu in the dash board. Removing the menu actually does not suspend the permission of user it can be accessed through the URL directly. If you don’t want to have a filthy dashboard then doing this is a good idea. But if your aim is to prevent user from getting access then you just need to customize capabilities of the user’s role.  Add the following snippet to activation hook of the plugin.global $wp_roles; // global class
$role = 'author';
$cap = 'delete_published_posts';
$wp_roles->remove_cap( $role, $cap );
• Add A Hint About How Line Breaks Work In The Editor
  The built in option of visual editor is it creates new paragraph usually when user hit the Enter button. But if you like to add classic pattern then you have to hit the Enter+Shift button. This a stylish and quite impressive way but some of your clients may find it complex. There are many complain about having a wired white space in post or page after apply the same. You can add an effective snippet to your functions.php file. You need to change the value of $tip to make your author acknowledge of it.# Adds instruction text after the post title input
function wpmania_edit_form_after_title() {
$tip = 'TIP: To create a single line break use SHIFT+RETURN. By default, RETURN creates a new paragraph.';
echo ''.$tip.'';
}
add_action(
'edit_form_after_title',
'wpmania_edit_form_after_title'
);This is a nice way to leave a reminder for your clients and they will be careful about while posting or managing content on the site.
• Do Not Dole Out Administrator Accounts
  Great power comes with great responsibility. The role of administrator is enormous and it has authorization to deal with everything of the theme or site. Some of your clients may have competence to hold the responsibility perfectly but many of them may be less familiar with the interface so they should not furnish with entire power of administrator. In such situation assign them as editor and you will need to create a separate account for admin. Until your clients are ready to manage their accounts themselves, don’t hand over the credentials to them.Similarly you can get the clients the credentials and ask them to keep them safe and use them only when it is required. From previous experience it can be said that many clients will lose the credentials but this is also good for you as because the same client will hire you for getting them back and for routine maintenance. Actually you need to be conscious about the admin account as because they are related to vulnerability and security issue.
• Use mu-Plugins
  Um-Plugins/directory is another suitable option for installing plugins and fortunately many of the hackers never heard of it. The only one difference is that the ‘mu’ must see plugins cannot be disabled and by default they are active. They usually loaded quicker than other. So most important plugins could be installed here. The mu-plugins have to be created manually inside theWP-Content/.wp-content/
mu-plugins/
plugins/
themes/
...But there is only one limitation that WordPress only find the files from top and usually ignore codes that exist inside of subdirectory.  You can simply handle this issue by creating a single PHP file that will load at the top of mu-plugins. So mu-plugins could a safe place for codes that will not be accessed by author.

Final Note

You might not agree with the topic of disabling default functionality of WordPress but reality is that having too much editing button actually will not bring your much profit and it could a possible source of pain if your clients try to play with them without knowing them better. Actually your task is to deliver a professional website with robust functionality as well as focus on your client’s requirement. Therefore disabling unnecessary and sensitive functionality actually let you be more professional.

Every day Wikipedia gets a large quantity of visitors from Google thus it could be a potential media for doing online marketing effectively. To be honest Wikipedia literally have the power to make your business visible to large number of potential clients. But it is a matter of sorrow that many enterprises still don’t have any page on Wikipedia on the other side mass abuse of Wikipedia platform by some viscous webmasters resulted in deletion of their page.

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That’s why today we are here to make you mindful how you can you create and manage your business company page with Wikipedia effectively.

Everything You Need to Know About Wikipedia

Wikipedia is nothing but a rich online encyclopedia. You can compare it with any highly fortified library of the world since it covers all most all the information on all subjects ever been created. Basically it is a voluntary website thus it does not recruit and writer for its content rather they have opened the platform for general to create and edit post. The things to be remembered, that it requires following some strict rule for editing to prevent abuse of the site. To have an accepted page with Wikipedia for your business you must need to write only objective point of business. You can’t not write in way that sounds like an advertisement rather it should like serving information about your business arena. So be careful if you miss to follow proper guideline your page will be removed by its developer’s team.

Why You Should Use Wikipedia

You might be worried that if anyone can easily edit your page or your page may delete on simple issue. Fortunately anything would not happen to your page until you break any core rule of Wikipedia. Here I have list down some of the benefits of using Wikipedia.

1. Matter of Reputation Having a business page on Wikipedia is considered as fact of reputation since Wikipedia has already indexed information of large to small enterprises.
2. Improved Visibility As soon as you create a page on Wikipedia you will able to see the difference in instance. You will must have more traffic and more sell as well as because it build credibility.
3. Optimizing Search Engines
   External link building with Wikipedia get you a boost in search engine optimization efforts.
4. More Conversion
   The more you are gaining traffic and achieving their trust the more you are getting conversion so it let you generate more money from your website.

Easy Steps to Create a Wikipedia Page for Your Business Website

1. Follow Wikipedia Writing Guidelines Before you start creating a Wikipedia page for your business website you should know thoroughly which should you do and which not to do.
   1. Never input content in a way that looks like you are showing advertisement.
   2. You should include citable information from online article and post about the company
   3. Content should be standard and should more than few lines.
2. Subscribe to Wikipedia To create a page on Wikipedia you will  need to have an account for this you have to select a username and a pass word then go to Create an Account Page and create your account, it is quite easy and it takes only a few minutes.
3. Online Recognition of Your Website  You must have some article published on reputed magazine websites to create company’s Wikipedia page. The articles should be on magazine, newspaper, trade magazines or in the form of eBooks. If you don’t have much content on web you should develop relation with such media to get some online publication which is needed for the Wikipedia page.
4. You Need to Have a Framework You should develop an outline for Wikipedia page like which information your about to put in the page. You must include some general information like company history, review of products and services.

If you have attentively read the whole article then you are now ready to create your own Wikipedia page for your business website. Fortunately, you can include informative in depth information about your products and services under the Wikipedia page in professional ways.

Advertising is indispensable for growing any business but using the popular traditional advertising media are expensive requires enormous budget which may feel as burden for freelancer and small business owners. Fortunately there are lots of places where you can promote your enterprise for free. Without spending a single penny you can follow the savvy marketing strategy we are about to discuss here.

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Advertise your business Locally – For Free!!

1. You Must Ensure Your Website have Value for Others: It does not matter whether your business is local or intentional your website should design in a way that it can be easily identified and navigate smoothly. You need to follow some basic rules including maintaining quality of content, focus on specific goal, make it intuitive for target ordinance, appropriate representation of brand, ensure SEO, integration of social media and optimize website for mobile user.
2. Provide Emphasis on Blogging: Blogging could increase the chance of being noticed by your audience out there as because Google and other search engine crawl informative and beneficial content and consider them as a parameter to create raking for niche websites. So it widely important that your develop quality content and post them regularly on your blog. In addition with SEO needs regular update with new content let you interact with your potential clients and make them aware about your dedication and care which ultimately lead to have conversion.  Make sure that your website has social sharing buttons so the visitors can share them with their near one and this will let your post viral thus more people will discover your brand.
3. Make Sure that You Arrange a Press Release Each Month: Get in touched with printing media of your locality and ask for opportunity if they have any option to capture your business details and create features on them. Publishing features on your business will give you a boost in your business by increasing the number of new local clients. You need to develop a healthy relationship with the editorial and journalist to convince them for writing on your business.
4. Focus on Email Marketing Strategy: You can use email marketing software like MailChimp to design and to send email to potential clients this strategy will enable you to track and understand needs of your clients. For getting higher advantage from email marking strategy you will need to grow the database on regular basis. Encourage visitors of your website to sign up for email service.
5. Utilize Video Content as Marketing Element: YouTube is second most visited website on web. So, why not we take the opportunity to leverage video marketing? You can create video on your offers and services that your business offers and post them on Youtube for free. After that you need to embed code of the video on your website. In this way you will be able to fetch clients from your tube channel to your website.
6. Index Your Organization on Local Directories: Register with popular local directories is on of the important free way since adding the name of your organization in local directory will help your clients find you easily on webs.  Ensure that you include details about your business but in concise form. The most popular directories are Google, Yahoo, Yelp, Bing, YellowBook, Linkedln and more.
7. Try to Proactive on Social Media Platform: You can undoubtedly use popular social media to share your blog content and fetch your target audience group by engaged with them for different session. This a impressive way to get noticed faster. You can create different events, online program and these will let you interact with your desired clients group. You will find Facebook, Twitter, Google+ quite helpful for your social media activity.
8. Having a Verified Profile with Google+ Local: Google+ Local is a beautiful way to have a remark on Google map about the physical position of your company office location. Google will send a pin number by post to you physical address as soon as you get registered, you need to enter then pin on the listing and start enjoying advantages. This strategy literally does a lot of sense and make sure that you appear on local search. Moreover the service is completely free and it is an opportunity to connect Google+ profile to your Google+ Local listing. However, you can get the pin immediately though mobile number.
9.  Start Local Networking Events: The most suitable way to grow your business is developing network and start marking on that channel. Take part in conversation, events, seminar, business show, programmer arranged by business community of your region.
10. Be a guest Writer on Others Website: Writing on other popular website of your niche can get you some level of achievements. Basically it is a true way to fetch great number of clients since your loyal readers will always follow you even you are not the mother site. You can mention the name of your site at the end of the writing. Therefore, if you gain trust of visitors then this can get you enormous business right away.

So no more waiting, you have all freedom to advertise your business with some or all of the shown ways. You will find more valuable tips on doing business online on our blog, have look!!

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We know that the algorithms Google follows for creating ranking page are complex and Google updates it every day. In past, Google crawler provided emphasis on keywords, domain, content, inbound links and similar others to determine the raking of any website. Presently, speed of the page is also considering as an important parameter while Google creates ranking result. Literally this new change has introduced couple of years ago. Therefore web developer, webmaster and website owner are too much concern about the speed of their website.

According to the Head of Google webspam team Matt Cutts, Google ranks websites lower which are relatively slow than others website of same niche. So it is obvious that the slower you the lower your raking will be. It seems that speed factors is a pitfall for webmaster who are struggling with the raking even they are putting lots of efforts like unique content and optimized design. If we try to see what Google wants from us is nothing but the user experience. Websites with poor performance are less affectionate to Google algorithms since they have poor use experience trait. Actually Google always focus on serving best experience to audience.

It is true that Google never defined any specific loading time that a website should have to get better result for raking however for sure the render time play vital role for raking issue. Render time refers to the time required for showing textual content, images, media files and banners. Loading time is equally crucial for mobile and desktop search thus your site should be friendly for mobile devices as well. In a nutshell, to get better raking with search engines you must make sure that your website will load fast regardless of device of visitors.

Page speed depends on some factors; here you will get some ideas about this:

Hosting: you can’t expect better performance from a cheap host as because cheap hosting site has low seep performance.

Theme:  Too much complex themes with heavy coding takes relatively more time than others.

Advertisements: Too much ads not only bother visitors but also lower page speed.

Images: High definition images can lower the speed of page greatly. It is better to use PNG file which have better quality but low weight.

Widgets: Widgets like calendars, social button and comment area could affect speed of the page.

Embedded Video:  Video of outside hosting can lower the speed and this could reduce by hosting video on own site.

So you have already realized that how much important the page speed is and which factors are playing crucial role behind the speed of your page. So it is high time you should focus on optimizing speed of your website and blog in instance to have positive impact on search ranking.

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Local search optimization of your business website could enhance your business greatly if your business is oriented mostly to local customer of your area. Improved performance of your site for local search can get you enormous profit through giving you more business. Throughout the article we will show you many effective ways of optimizing a business website which you could follow to dominate local search. It is apparent that if you follow the following strategy eventually you will able to occupy top place in the Google’s page raking.

• Managing Content First of all you have to do lots of research on keywords and then based on the identified valued keyword you must have to develop quality content. But remember the thing that local search phrases are quite different than traditional international search keywords. Usually visitors add name of city, country or town when they want to local product or service. So if you really want to get the visitors with such keywords you  have to integrate local address into schema format, local maps and obviously the content should be written based on the interest of local people.  So it is clear that to influence Google’s crawlers you need to optimize you website’s URL and tags in a way that Google can easily identify your location and rank your site for the most relevant local search.
• Generate Business Pages Having a business page on Google+, Yahoo Local Page and Bing platform can get you wide range of facility of getting success of search ranking. Be careful about providing information on the created pages. You must include a concise, brief and clear concept about the business and services you are covering. It is highly recommended that you use some professional photograph of your office, product and employee.  You should mention category of your business, specify address and phone number with country code or NWD code.
• Integrate Your Website to Other Directories Success in getting highest exposure on web depends on how much your spread the name of your business utilizing different platform on internet.  But only included in Google or Yahoo may not give you the success that you are looking for. So you should list down your website to other such site like Yelp, LinkedIn and other. Therefore, you will have all the ways to get better raking for local search.
• Utilize Reviews Your profile on social media platform can bring you some level of success with local search optimization. You can show the positive feedback of your clients on social media page on your website’s page. This activity may not have any direct effect on the raking of your site but you will get more clicks and obviously you will get more traffic to your website. If you get more local traffic you will be identified by Google as more oriented to local customer and you will be benefited from the activity. So encourage your clients to leave positive review on your website.
• Make Your Website Optimized for Mobile Devices Mobile search are not different than local search. You might have access to the information that mobile visitors are increasing with the advancement of technology. Optimizing your site for mobile site will let you grab local search raking by increasing number of local visitors to your site.

Finally, optimizing website for local search is crucial fact to boost your business and now way to ignore this if you want to have highest advantage of search engine. And If you follow the above mentioned tactic you might not lose the traffic of your region as well as your raking with google will be better than earlier.

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If you observe the overall trend of web for driving traffic with different strategy you will be surprised that over the last decade there has been a great change in SEO needs and designing of website and the way of fetching traffic. You know Google updates its ranking policy for websites on regular basis thus the strategy that is working today may be outdated tomorrow. If you are owner of a website or blog, you may eager to know which strategy is working well presently with the recent updates of Google. We are here to share our experience with you. From the research of our SEO expert team we have learnt that Utilizing video as a tool for SEO could be a great advantage for your website. Don’t be confused, after reading the whole piece of this article you will able to realize the idea.

We are sure you will agree with us on the point that a video is much more appealing than a text based article and relatively young audience are less like to go through a large article for getting information. Therefore, the great convincing attribute of videos are now gradually replacing the text based outdated system of providing information to visitors. You will amazed to know that the search for video websites like ESPN and YouTube are dominating in the daily search and Youtube is the third most visited website according to Google’s statics. All of these indicate that people love video content and the trend can be utilized for driving traffic to any site. Today we will provide a simple guide how you will take the advantage of video content for search engine optimization.

Grab the opportunity Of YouTube Platform

YouTube can greatly boost your raking by enhancing your efforts for SEO. You can select some specific videos which are relevant to your post or content and link them in any what that they show with your textual content this strategy will improve your internal links. In addition with this you can make some videos and post them on YouTube as well as on your website and link back the blog to YouTube. You might have a query in your mind how this could help your SEO strategies? Actually doing such thing will serve some advantages like increase the presence of visitors, make them more nagged with your site, reduce your bounce rate and will grow your authority. The external link from your page to YouTube will also influence Google to count your website as trusted site for authority. Each and every approach to video integration builds your authority.  So these improving factors are enough to get you ranked higher on the search page.

Crating Professional Video Does not require Colossal Budget

Most of the laptops have a video cam and some basic video editing software also you will find free video editing software on web.  So it is not a great deal to make pro quality video with low budget. You can utilize the camera you have and make your video on which you are supposed to discuss about. After creating video upload it on your YouTube and make it live for all. You can also utilize the Power point for crating technical tutorial videos using graphic and videos.

This is all about my simple way that you can follow to have improved SEO. You have already noticed that making video and uploading them is quite easy but their impact on SEO building is vast. So don’t miss the natural way of getting extensive page ranking with this little approach on the way of SEO.

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Achieving highest ranking with the search giant Google is literally a dream of every website owner always. To be frank actually above 90% of the visitors usually visit the first page of the search result.  Beginners sometimes do some mistake while working with SEO since they are exactly not conscious about the killing factors. Basically SEO mistakes are very common with new web developer due to less knowledge and relatively less understanding level of the fundamental tactics like metadata, keywords, tagging, on-page copy and more other similar facts. Today we are about to make you acknowledge about some the bad practices that you must avoid to reduce the risk of losing your rank.

• Poor Content Goolge loves to crawls websites with original high quality content with standard structure and language. You must need to make sure that content of site is rich with entertaining voice and strong ideas.  Using article spinners is an offense in the eyes of Google and they create negative calculation in Google’s algorithm. So you must avoid using such things.  To do this correctly you have to be a dedicated writer but what will you do if you have no passion for writing? Hiring freelancer writer could be a better choice for your issue. Don’t warn the hired writer for larger volume rather you should make him aware of providing original quality content. Always try to be first one for any new idea as because Google does will not value you if you are the 10^th person who is sharing the same ideas.
• Stuffing Keywords You will happy to learn that Google is intelligent enough to identify the contents you are sharing on your website. That’s why you don’t need to mess with uttering the keywords throughout the content. Presently the old strategy of pronouncing keywords is not considered exactly as the part of ranking. So stuffing keywords not actually going to help you a lot and this practice will bother your readers as well.
• Overlooking Building Internal Links Unfortunately while most of the web master provides emphasis on building back links they are relatively less interested about creating internal links. This may be not a good practice since according to analysis internal linking makes the SEO of the site stronger in view of Google. The interesting fact of internal ranking is that, it makes the owner able to connect the useful contents and present them in smart way so that they can find them easily and it also ensure more engagement of your audience with you. So you should take this in your account so that you don’t miss the opportunity to have a boost in your ranking.
• Avoiding Google Webmaster Tool Google provides lots of free tracking tool that you should use to track the number of visitors you are gaining as well as source of the visitors and the keywords they are using to find your website. Another tool of Google which need to take into consideration is the use of disavow tool. The function of this tool is quite tricky since with this you will able to identify the backlinks of your website which are creating negative impact on your SEO ranking.
• Ignoring Different Form of Media Using different form of media along with textual content will build confidence of your clients about your professionalism. Make sure that the used images have alt tags so that Google consider them for crawl. Using Video with the contents is wise idea which will bring substantial benefits like you will able to hold your visitors for longer time than usually you can. Serving true professional images with video content is much better. Backing from popular video hosting site like you tube brings good SEO results.
• Your SEO strategies and Obsolete You may be shocked to hear that the old methods of search engine optimization are no more valuable for ranking. So you should not get into the methods like buying backlinks, excessive keyword integration, utilizing keyword anchored back links. Old methods will certainly hold your lower in search ranking.
• You don’t Have Meta tags Meta tags shows exactly what your website is offering for the visitors. So if you fail to integrate the meta description properly, visitors may not find your website beneficial for visiting. Therefore you may not able to utilize the SEO even you are on first page. On the other hand search engine will also find your site suitable for ranking under niche when you include meta data for it.
• You Don’t Have External Link with Authority Websites If you want to achieve the highest level of confidence of your visitors, you have to provide the best possible content to them. And as because these websites like Wikipedia, YouTube and Twitter has authority in web thus if you build external link with this site for your post and pages, you will undoubtedly be able to push ranking in the search engines.
• You website full of Broken Links Website pages with 404 not found page error are too much unprofessional and may diminish your earned trustworthiness in instance. This issue is alarming not only for reducing your traffic but also consider as red flag for search ranking since if Google found such dead link while crawling it will not index you on top. So specific technical periodical checking of your website is mandatory.
• Ignoring WordPress SEO Plug-ins The reason behind the popularity of WordPress is the availability of thousands of plugins. And many of them are literally useful for increasing ranking of your website. So if your website is built on the WordPress platform you should utilize the wide advantage of using Plugins for optimizing your website for search engines.

Final Words

These are the common mistakes which beginners usually does, even some professional experienced webmaster sometimes miss to follow some of these. So if you cordially follow this guide consequently you will able to make your place top on the search page.